A certification class will EDUCATE you and your staff about the latest developments in a particular area of club operation, providing you with up-to-date tools and technical strategies. The more informed you are, the better the decisions you will make. And a certification class will also offer you a level of legal PROTECTION because it shows you took preemptive steps to train yourself and your staff about the most current approved procedures for that particular area of club operations. It won’t stop a lawsuit, but it puts more evidence in your corner that you have taken every step to be compliant with rules and regulations and knowledgeable about industry protocol.

The ED University Certification Series at the 2019 Gentlemen’s Club EXPO Aug. 11-14 at Planet Hollywood Resort & Casino in Las Vegas will include four certification courses on very specific areas of club operation:

— Security and proper use of force

— Liquor liability and over-serving

— Credit card chargeback prevention

— Leadership/management training

“We’re calling it the ‘ED University’ Certification Series because by using the word ‘university’ we send the message that these are educational classes where attendees will actually be students in a sense,” says ED Publisher Don Waitt. “Attendees will leave those classes educated about the latest developments in club operations and they will receive a certificate of completion—a diploma, if you will—for having attended those classes.”

“This Certification Series is an excellent addition to the EXPO,” says RCI Hospitality President Ed Anakar. “I believe it will add great value to club owners and employees. The certification in most cases can help with litigation and insurance costs, and the training is invaluable.”

Says Jim St. John of the Spearmint Rhino club chain, “If you want to stay in business and be successful, you have to be knowledgeable on all the key issues surrounding the industry. That’s legal decisions like Dynamex, or the many pole taxes being introduced around the country right now, or the key areas of club operation being addressed by this year’s Certification Series. The EXPO puts the industry’s experts on that seminar stage every year to help this industry. What is that worth? It’s worth a hell of a lot! You should be sending as much of your staff as you can to learn, because you won’t get this information anywhere else.”

Says Robert Smith of Nightclub Security Consultants, which is presenting the Security Certification Class at EXPO 2019, “Eighteen years ago, I told a reporter, ‘Employee excessive force losses are the most preventable losses in the hospitality industry.’ It was true then and it is true now. The reason it was and remains true: the lack of real, honest and practical training. No more, though. Attend our upcoming Use of Force Basics Certification course and you will be immediately able to lower premise liability, calls for police, injuries and more.”

Unlike a panel session, you receive a certificate of completion for attending a certification class. It’s proof that you received training in a specific area of club operations that you can offer into evidence in case of governmental fines or charges, insurance claims, or lawsuits.

“There are certain areas of training that are expected by the companies who underwrite insurance to the gentlemen’s club industry. Formal training for your staff in the areas of alcohol service and club security isn’t ‘preferred,’ it’s ‘expected,’” says Grant Veitch of Associated Underwriters.

Adds Pike Barber of Hospitality Insurance Agency, “The industry needs this type of certification training because on my end, I deal with claims. So, what are my claims? Assault and battery, and liquor liability. Are they severe? Are people dying? Yeah. I mean, goodness gracious, we’ve paid out millions of dollars.”

Register your key staffers for EXPO 2019 today. Call ED Publications at (727) 726-3592, or register online at the EXPO 2019 website.

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